| THE HISTORY OF FIT
Our mission is to help women love their bodies.
We've been measuring women and perfecting fit for 10 years, so we know the proportions of an infamous plastic doll are a myth. We know real women have real bodies: hard here and soft there, long in the torso and short in the legs, straight through the waist and rounded in the thighs, small and thin, tall and curvy, and any other combination you can imagine.
At Isis, we design our clothes to fit the bodies and lives of real women. Because you don't want clothes for the body you're "supposed" to have, you want clothes for the body you do have. And we know how beautiful that body is. |
